The Rule of 80/20

Dear Boys and Girls,

I'm home sweet home in New York City. This time, it's both for business and pleasure, and boy has that been interesting!

Quite a few of my friends who know I have a lot on my plate this week have "offered" to show up to my business opportunity event tomorrow, but have always added the disclaimer, "...but, I just want to see you, I don't want to be a coach."

My response has always been the same: "I won't have time to socialize with my friends that day. I'm there to work with prospects and with my coaches, but I'm sure we can figure something out some other time that week. I really want to see you, too."

One of the questions that coaches most frequently ask me is: "How do you approach family and friends about BeachBody, both with the fitness and the business? They always seem to put up a wall."

My response might surprise you: I don't approach them! When it comes to family and friends, I let them approach me!


Before I go on, let me provide my own disclaimer: I love my family and friends.

That said, BeachBody is offering folks the opportunity to get physically and financially FIT, but that opportunity can only become a reality for folks who are willing to put in the work. The truth is, I work hard to achieve my fitness goals, to help others achieve theirs, and to help my team grow. Yes, it takes work, and for me, it is worth every ounce of effort!

When it comes to BeachBody, my energy and efforts are best invested in working with people who want to make either the products or business work for them.

There are soooooo many people out there who are READY to make the commitment to their fitness and who are ready to seize the coaching opportunity. For better or for worse, many of these folks don't include our family and friends, and that's okay. This is my dream and I am not in the business of imposing my dreams on others.

That said, tonight I heard my mom on the phone inviting a certain family friend to the coaching opportunity tomorrow. I could hardly believe it. My mom, a believer?! At dinner tonight, she pleaded with me to invite this friend personally. "Oh, mom, you can lead a horse to water, but you can't make it drink."

Asking me to ask a reluctant person to attend my coaching opportunity event took me wayyyyyy out of my comfort zone, but there's little I wouldn't do for my mom. I know her heart is in the right place. Of course, I caved.

Oh, family, the irony!

Happy Mother's Day! Your partner in success,

Barbie, PhD

(917) 620 8440